In October 2023, myself and my colleague, Liam Walsh, were invited to write and deliver a fully-funded, 6-week "Introduction to the Music Industry" course for people in Manchester who were either unemployed or earning less than £20,888 per year.

Case Study: Factory Academy

Write & deliver a 6-week "Introduction to the Music Industry" course

GET IN TOUCH: Email

In October 2023, myself and my colleague, Liam Walsh, were invited to write and deliver a fully-funded, 6-week "Introduction to the Music Industry" course for people in Manchester who were either unemployed or on a low wage.

We wrote and delivered content on the history & evolution of the music industry, music business models, music distribution and monetisation, music marketing and promotion, IP & copyright, contracts and agreements, fanbase building, career planning, and networking.

Putting the course content together was a challenge but it ended up being one of our most rewarding projects of the year.

We wrote and delivered content on subjects such as the history & evolution of the music industry, music business models, music distribution and monetisation. music marketing and promotion, IP & copyright, contracts and agreements, fanbase building, career planning, and networking.

It was a tight deadline so pulling the course content together was a challenge but it ended up being one of our most rewarding projects of the year.

How I Can Help You?

Digital Advertising

Having run ads on Meta & Google since 2011 (and more recently on TikTok) I've learnt a thing or two about planning and implementing impactful digital ad campaigns.

Read More

Social Media

Organic social media solutions aimed at growth, audience development, and genuine business outcomes.

Read More

SEO (Search Engine Optimisation)

Comprehensive audits and ongoing SEO work to boost your Google rankings.

Read More

Training & Workshops

If there's something you or your team want to learn in digital marketing, I can create bespoke training or deliver pre-written training & workshops.

Read More

Click to view selected client case studies

Click to view selected client case studies

Click to view selected client case studies

The work you did on building and supporting a cohort of Creative Founders was exceptional. 

I had glowing reports from those involved, telling me how much they valued your support.

Thank you for all of your hard work on Factory Academy’s pilot Inside the Music Industry course. It’s been a pleasure getting to work with you these past couple of months.

Richard Kiely

Rich's professionalism, creativity, and art direction produced excellent marketing materials. His experience and relationship-building skills are invaluable. I eagerly anticipate collaborating with him again.

Rich's creativity and art direction produced excellent marketing materials. His experience and relationship-building skills are invaluable. I eagerly anticipate collaborating again.

From digital marketing support to full stack marketing campaigns.

From digital marketing support to full stack marketing campaigns.

From digital marketing support to full stack marketing campaigns.

© Richard Hearn. 2024